Primark's newest sensation has gone viral on social media, with a set of £3 teddy bear socks dubbed the 'cutest socks of the season' by shoppers. It comes as the budget fashion brand has recently driven TikTok users into a frenzy after restocking a £17 jumper, hailed as 'perfect' for the chilly months ahead.
Primark has also been receiving applause for its chic, 'expensive looking' £19 cardigan. Some have even compared it to Massimo Dutti's pricey equivalent.
But this week, it's all about Primark's latest collection of 'fashionable' and 'cute' socks. Multiple customers are voicing their excitement over a £3 pack they're finding in stores, claiming they perfectly complement trainers, boots and Uggs especially.
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Amid a flurry of positive reactions, some are so charmed by the socks they're declaring them the 'cutest of autumn', urging other Primark enthusiasts to make a beeline for their nearest store. On TikTok, there are plenty of glowing reviews, reports Lancs Live.
Freya said the socks are "the perfect Ugg sock." Q_eriica exclaimed: "Omg, cutest bear socks." Boni said: "Perfect Primark socks for my Uggs." Robin shared: "I just got the shoes and I LOVE them!"
Mia simply expressed that she was "obsessed." Adina commented to say: "How cute are these bear socks from Primark." Cat enthused: "Omg! I need these right now." Raluca confessed: "I have to run for them."
As shoppers are going wild for the 'cosy' socks, they're flying off the shelves so fast it's leaving many empty-handed. Holly vented her frustration, saying: "I looked EVERYWHERE for these today."
Meanwhile, Paula recounted her own ordeal: "Spent all last trying to find a v popular brand of Teddy socks in stock. To then spot this 3 pack for £3 in Primark."
The bargain £3 socks come as a trio, each adorned with an adorable teddy bear design just above the heel. Available in cream, grey, and light brown, these ribbed beauties offer variety, style as well as comfort.
But they aren't the only socks causing a stir at Primark, as two other teddy-themed pairs are also causing a sensation. The retailer's 7pk Bear Crew Socks and its 5pk Bear Graphic Crew Socks, both priced at £3, have been making waves on TikTok, too.